(1 / 36)
Date: January 16, 1992 16:11
From: MIKE::HOBGOOD
To: @SYS$MAIL:JUNK
The Anniversary Committee is searching for a slogan commemorating our twentieth anniversary. It should be witty and wise, representative of Atari's image, and suitable for printing. Please respond with your ideas to JUNK MAIL We have three suggestions you may yea or nay Atari- a decade twice past 20 years later Atari scores a score Still playing after all these years all entries become the property of Atari and the judges decisions are final! Grand prize is seeing your idea emblazoned on letterhead.
(2 / 36)
Date: January 16, 1992 17:26
From: KIM::MARGOLIN
To: MIKE::HOBGOOD
CC: MARGOLIN
How about: "READY. FIRE. AIM."
(3 / 36)
Date: January 17, 1992 08:50
From: BERT::JEFFERSON
To: @SYS$MAIL:JUNK
Here's a few more..... Atari at 20 - We're still the best game in town! 20 years old and we still take fun seriously Atari - the legend lives on...
(4 / 36)
Date: January 17, 1992 09:46
From: BERT::DAVE
To: @SYS$MAIL:JUNK
HOW'S ABOUT THIS, " ATARI GAMES. TWENTY YEARS OF HIGH SCORES,AND MORE TO COME !"
(5 / 36)
Date: January 17, 1992 18:21
From: MIKE::BRESHEARS
To: @SYS$MAIL:JUNK
HOW'S ABOUT THIS? ATARI GAMES : 20 YEARS OF HOME GROWN FUN! ATARI GAMES : 20 YEARS OF PERFECTION! 20 YEARS OF ATARI GAMES......NOT A BAD BEGINNING!
(6 / 36)
Date: January 21, 1992 08:17
From: BERT::DAVE
To: @SYS$MAIL:JUNK
THIS IS IT:
"ATARI GAMES, THE AMERICAN LEGEND CONTINUES......"
OR THIS:
"An American legend continues...."
DAVID P.
(7 / 36)
Date: January 21, 1992 11:42
From: KIM::AKERS
To: @SYS$MAIL:JUNK
How about: "It was twenty years ago today, when Atari taught the WORLD to play!" - dave akers
(8 / 36)
Date: January 21, 1992 13:58
From: KIM::MILTY
To: @SYS$MAIL:JUNK
....YES,..YES,....YES,....!!!!!!!!!
THANK YOU DAVE AKERS !!!!
IT'S PERFECT !.........
MY VOTE GOES TO DAVE AKERS' SLOGAN
"IT WAS 20 YEARS AGO TODAY,....WHEN ATARI TAUGHT THE WORLD TO PLAY.."
MILTY
(9 / 36)
Date: January 21, 1992 15:59
From: MIKE::MSHERMAN
To: @SYS$MAIL:JUNK
ATARI GAMES aaAa ~ ~ ~ ~ ~ ~ ~ ~ ~ 20 years and the fun has just begun.
(10 / 36)
Date: January 22, 1992 08:39
From: BERT::REMY
To: @SYS$MAIL:JUNK
CC: REMY
My vote also goes to Dave Akers - GREAT SLOGAN!!!! "It was twenty years ago today, when Atari taught the WORLD to play!" Remy
(11 / 36)
Date: January 22, 1992 12:08
From: BERT::BENZLER
To: @SYS$MAIL:JUNK
CC: BENZLER
Here's another idea:
Atari Games logo graphic incorporating "20 years" -or- "20 years of innovation"
- and -
"One score and counting..."
Also, how about changing our corporate colors to red, white and blue?
(12 / 36)
Date: January 22, 1992 14:33
From: GAWD::TAUDIO
To: @SYS$MAIL:JUNK
TOP 15 SLOGANS FOR ATARI GAMES 15) We get free tokens at GolfLand 14) Atari Games, 20 years and still shrinking 13) Atari Games is like a bad lunch, we keep coming up. 12) A.G. is 20 years old, one more year and we can drink 11) 20 years old, finally past puberty (except Victor) 10) A.G., 20 years building a better pixel 9) We could have been a contender! 8) Luck will get you through places where skill hasn't a chance 7) Still crazy after all these beers 6) Atari Games, We still have Ed Logg! 5) 20 years is old for most potted plants. 4) Atari Games, Our President drives a Rolls Royce! 3) Mother of all games companies! 2) Atari Games, Don't mess with us, or we'll sue you! AND THE NUMBER 1 TOP SLOGAN FOR ATARI IS.. 1) Atari Games, A good place to stay on your way to EA
(13 / 36)
Date: January 22, 1992 14:42
From: KIM::MARGOLIN
To: @SYS$MAIL:JUNK
CC: MARGOLIN
Atari's New Slogan: " READY. FIRE. AIM. "
(14 / 36)
Date: January 22, 1992 16:06
From: MIKE::HOBGOOD
To: @SYS$MAIL:JUNK
Okay... so we all know that some Atari employees have neither taste nor tact... but we do have a lot of VERY creative talent. Please put it to good use! Come up with a short slogan; a catchy motto. It doesn't need to be as catchy as a Beatles tune but it should be original. We would like YOUR suggestions by Friday afternoon, please respond to junk mail.
(15 / 36)
Date: January 22, 1992 16:40
From: KIM::SMITHSON
To: @SYS$MAIL:JUNK
CC: SMITHSON
Atari Games after 20 Years: Look what we've started! Bonnie Smithson
(16 / 36)
Date: January 23, 1992 12:04
From: KIM::AUDIO
To: @SYS$MAIL:JUNK
Several people have addressed the Audio Group about the recent EMAIL message from a user named TAUDIO. We are in no way associated with this user and do not approve of his/her message. We would appreciate the author of the message identifying himself. We believe that all EMAIL messages should be signed by the author if the USERNAME does not sufficiently do so. Sincerely, - The AUDIO Group - (user: AUDIO)
(17 / 36)
Date: January 23, 1992 14:35
From: GAWD::SHEPPERD
To: @SYS$MAIL:JUNK
CC: SHEPPERD
For the record, TAUDIO is Tengen's generic AUDIO project development account.
--------
Those in Tengen engineering who do audio development and perhaps their
supervisor(s) know the password to that account. I leave it as an exercise
to the reader to figure out who those two or three individuals might be.
ds
(18 / 36)
Date: January 23, 1992 15:39
From: GAWD::CALFEE
To: @SYS$MAIL:JUNK
I went on the VAX to read mail today, and boy was I surprised. I am the one who posted the top 15 slogans message that several people have gotten upset about. I did not make them all up, but I posted them. The list started out as an effort to come up with a "real" slogan (in fact I think #3 is the best slogan I have seen so far), but degenerated into an attempt at humor ala Dave Letterman. I want to apologize to anyone who found the slogans tasteless or tacky. They were meant in the spirit of fun and were not meant to be insulting or disrespectful to any individual or the Atari Games company. Steve Calfee
(19 / 36)
Date: January 23, 1992 15:52
From: KIM::SMITHSON
To: @SYS$MAIL:JUNK
CC: SMITHSON
If you find slogan humor distressful -- PLEASE read no further... I thought we might be able to borrow some perfectly good, if slightly used slogans: ATARI -- The Right Choice ATARI -- We Bring Good Things to Life ATARI -- Oh, What a Feeling! and lastly ATARI 20 year anniversary -- Let's All Be There! Bonnie Smithson
(20 / 36)
Date: January 23, 1992 16:02
From: KIM::TURNER
To: @SYS$MAIL:JUNK
CC: TURNER
How about something simple and concise? 1972-1992 -- ATARI SCORES or 1972-1992 -- SCORE WITH ATARI Yes, I know half the population doesn't know the alternate meaning of the word "score," but why should we cater to the illiterate? Kelly
(21 / 36)
Date: January 23, 1992 16:18
From: MIKE::BERGLUND
To: @SYS$MAIL:JUNK
"STILL THE GAME OF CHOICE"
(22 / 36)
Date: January 23, 1992 16:37
From: MIKE::BERGLUND
To: @SYS$MAIL:JUNK
"FIRST CLASS FUN"
(23 / 36)
Date: January 23, 1992 17:05
From: KIM::MCNAMARA
To: @SYS$MAIL:JUNK
CC: MCNAMARA
How about a tie-in with another great historical event taking place this year: 500 years ago Columbus discovered America, and 20 years ago America discovered Atari! Glenn
(24 / 36)
Date: January 23, 1992 17:33
From: KIM::JMOORE
To: @SYS$MAIL:JUNK
CC: JMOORE
"Score one for Atari Games" is historically correct, but will leave those ignorant of the meaning of Lincoln's famous speech preamble wandering what the big breakthrough was.
(25 / 36)
Date: January 23, 1992 17:41
From: BERT::DENCKER
To: @SYS$MAIL:JUNK
CC: DENCKER
Ten years ago we used the slogan "Atari -- the first decade". We could go with
the logical extension of that: "Atari -- the second decade." It's safe, but I
admit it's not very inspiring.
Another suggestion: "Serious fun begins at 20."
My favorite is "Still playing after all these years!" I don't know how many
times I've had to explain to people that Atari DOES still exist, and we're NOT
the Tramiel company.
I think the June anniversary date should be a big media event with a press con-
ference, and with at least a half-page ad in the San Jose Mercury News announc-
ing it. And why not an ad in the New York Times, while we're at it? Nobody
(except game players) knows anything about us because we don't publicize to the
general public.
Andrea
(26 / 36)
Date: January 24, 1992 13:40
From: GAWD::KHODADADI
To: @SYS$MAIL:ENGINEER
If you're tired of reading slogans and know
about cars I'ld be happy to hear from you.
This question goes out to those car buffs who
like to work on their engine. I think my plug wires
are flaking out since the cold season has hit us.
I remembering paying extra for a high performance
resistor type that came with life-time warranty.
I wonder whose life they're talking about anyway,
someone told me they're only good for 50,000 mls
or so and I might as well change them every other yr.
Now what's the difference between a $15 set and
a $50 one, and don't tell me $35. They come in silicone
7mm and 8mm and I wonder if any of this matters since
we can't go faster than 35 mph in this valley anyway.
PS. If you slogan writer wanna offend anybody you're gonna have to try
harder.
Farrokh
(27 / 36)
Date: January 28, 1992 14:24
From: MIKE::MORRISON
To: @SYS$MAIL:JUNK
Ambitious
Twenty years of
Ambition
Rebirth
Innovation
geloria
(28 / 36)
Date: January 28, 1992 14:39
From: KIM::PAAUW
To: @SYS$MAIL:JUNK
In Silicon Valley ya just gotta have an acronym: Totally Wild Enternainment Nonstop Twenty Years
(29 / 36)
Date: January 28, 1992 16:34
From: KIM::CALFEE
To: @SYS$MAIL:JUNK
ok, here's a try at a real slogan. How about a slight variation of Nolan of Nolan's definition of a good game for our slogan? How about: Atari Games; Easy to Learn, Hard to Beat.
(30 / 36)
Date: January 28, 1992 16:43
From: BERT::LOIS
To: @SYS$MAIL:JUNK
CC: LOIS
How about: ATARI GAMES THEN AND NOW REDEFINING THE WORD FUN
(31 / 36)
Date: January 28, 1992 16:55
From: GAWD::KHODADADI
To: @SYS$MAIL:JUNK
DISCLAIMER: For those readers who enjoy reading offensive satire, you won't find such material here. this message is aimed to meet the highest moral standards at ATARI, it's not meant to offend anyone in any way. " TWENTY YEARS LATER WE STILL REFUSE TO GROW UP, BUT WE CAN BLOW YOUR MIND BETTER THAN ANYONE ELSE IN THE BUSINESS FOR ONLY A QUARTER. " Farrokh
(32 / 36)
Date: January 28, 1992 18:04
From: GAWD::MOTT
To: @SYS$MAIL:JUNK
Yet another slogan: Atari Games: 20 years of entertainment through technology Steph
(33 / 36)
Date: January 29, 1992 10:06
From: GAWD::HINDORFF
To: @SYS$MAIL:JUNK
Don's is good...how about: Totally Wild Entertainment Never Topped Yet
(34 / 36)
Date: February 06, 1992 17:14
From: GAWD::COMSTOCK
To: @SYS$MAIL:JUNK
OK, I'll jump in with a safe & sane one: 20 Years of Atari Games Making Fun a Tradition
(35 / 36)
Date: February 07, 1992 09:49
From: MIKE::BURNIAS
To: @SYS$MAIL:EVERYBODY
REWIND - FAST FORWARD - PLAY
(36 / 36)
Date: February 18, 1992 17:25
From: MIKE::HOBGOOD
To: @SYS$MAIL:JUNK
....IF YOU HAVE READ YOUR NEWSLETTER YOU SHOULD HAVE ALREADY VOTED; IF YOU HAVEN'T EVEN LOOKED AT IT THERE IS A BALLOT ON THE LAST PAGE TO VOTE FOR THE SLOGAN YOU PREFER. NOON TOMORROW, FEB 19TH, IS YOUR LAST CHANCE TO VOICE YOUR OPINION, SO.. SPEAK NOW !!!
Jan 16, 1992