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Date: February 09, 1987 09:51
From: ERNIE::BENZLER
To: @SYS$MAIL:EVERYBODY,BENZLER
If you haven't already heard the news (and even if you have), Atari is number one (and number two!) in European home game software sales!!! (Of course, we're talking bout Atari Games-designed coin-op product that has been licensed to European home software companies.) As far as we know this is an unprecedented event. Never before has one company held both the number one and number two places in sales at the same time. Gauntlet, released by U. S. Gold, became the number one selling game across Europe for the '86 Christmas season; this is the highest achievement in the computer games industry in the European market. (Last year the top selling game at Christmas was Commando and in '84 it was Ghost Busters.) When the Christmas numbers were compiled, Gauntlet had sales well in excess of 100,000 units of software. As Gauntlet continues to sell during the next few months, it is expected to become the best selling game in two years! In addition, Paperboy, distributed by Elite Systems, became the number two game at Christmas, also selling in excess of 100,000 units. The success of Gauntlet and Paperboy have created a great deal of interest in other products from Atari Games. Indiana Jones and Road Runner have been licensed, on very favorable terms, to U.S. Gold. Super Sprint and 720 are currently subject to various offers from major European software publishers. Even the three Star Wars games and I, Robot are now being sought after by certain publishers, despite the market's normal orientation towards "current" properties. So pat yourselves on the back and let's keep up the good work!
Feb 09, 1987