In saturday's Merc: Four Point Entertainment, the company that produces the syndicated TV hit "American Gladiators," plans to launch "Cowboys" in fall 1993. "We are creating a high-tech western setting with several virtual reality games," said Four Point president Ron Ziskin. "It will include elaborate electronics and almost a virtual reality shootout event." It will also have traditional rodeo events, such as roping and riding contests, but with new twists. One event will involve contestants being "roped" by cowboys and cowgirls.
Jun 01, 1992